CRISIS MANAGEMENT REQUIRES DUAL FLUENCY IN
BUSINESS RIGOR & HUMAN CARE
STRUCTURED RESPONSE
Expertise in operations, management consulting, and marketing strategy.
WELLBEING SUPPORT
Focus on psychosocial and grief work to help people manage the human side of crisis.
We believe
YOU CAN’T SPIN YOUR WAY OUT OF CRISIS
Communications is a tool but strategy has to lead. Crisis affects every aspect of your business – financial, reputational, legal, brand, operational, organizational, and personal—your response has to reflect that.
PERSPECTIVES IN CRISIS LEADERSHIP
AS FEATURED IN
TEDTalk
What happens when personal grief collides with your professional life? Drawing on her experience in crisis management and as a hospice chaplain, Meredith Wilson Parfet breaks down the reality of grief — at work and beyond — and shares practical tools for navigating chaos, without toxic positivity.
● PODCAST
Power Up Your Life
A podcast presented by the women behind GoBudance, a membership community of powerful and ambitious women looking to scale their businesses, careers, or portfolios.
● PODCAST
Don't Quit On Me
Don’t Quit on Me speaks with a wide range of people who share their stories, strategies, and perspectives that aim to inspire the belief that things can get better, no matter where you are.
● FFI PRACTITIONER
Crisis as Catalyst in Family Enterprise: Do We Pull Together or Pull Apart?
Meredith takes lessons learned as a hospice chaplain to offer a better framework for managing crises in family enterprise.
● FAST COMPANY
Exactly What to Say to People When They’ve Been Laid Off
Practical, compassionate guidance on supporting colleagues and connections through the grief of a layoff.
MEDIA & APPEARANCES
